Thanks to social networks like Instagram, Twitter and Facebook, more than 5 billion people all over the globe are now connected. With nearly half of the world’s population now on social media, companies big or small have immense opportunities to shape meaningful relationships with their customers. Over the past few years, there has been a significant increase of companies joining social media to extend their marketing efforts.
The social platforms are constantly evolving and improving, with the right guidance their benefits are easy to avail. Here are some advantages of social media that might pique your interest.
Connecting websites with Facebook using advanced technologies like Conversion API using server pixel to share users events like add to cart, initiate checkout, complete checkout, and user details like user name, country, telephone, email and many more info, used to create cost-effective ads delivered to potential social media users.